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	<title>Webofimpact</title>
	<link>http://www.webofimpact.com</link>
	<description></description>
	<lastBuildDate>Thu, 28 May 2009 03:37:04 +0000</lastBuildDate>
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	<item>
		<title>Innovation parkour &amp; information architecture</title>
		<description>An interesting thought piece from Michael Dila of Torch (see Slideshare presentation below).

What to get from this -- no real actions to take away other being a brain stimulant.. which is worth a lot - I recommend going through the slides. It takes 5 minutes.

I also like the presentation from ...</description>
		<link>http://www.webofimpact.com/innovation-parkour-information-architecture/</link>
			</item>
	<item>
		<title>Kellogs 0, Michael Phelps 1; social media and PR 2.0 take out a big brand</title>
		<description>Michael Phelps gets caught smoking pot, the judge doesn’t press the case and drops it.  The only sponsor who dropped Phelps was Kellogs. Good PR move? Maybe in a 1.0 world. No less than 11 websites were setup instantly supporting Phelps and calling for a boycott - social media ...</description>
		<link>http://www.webofimpact.com/kellogs-0-michael-phelps-1-social-media-and-pr-20-take-out-a-big-brand/</link>
			</item>
	<item>
		<title>Power of the Niche - Are you a film maker? Check out clever reel for web 2.0 app about movie making</title>
		<description>Wow, every industry is getting into the Web 2.0 game, even up and coming directors/filmographers/movie makers/other names for these people. :-)

This website offers you to connect with other industry insiders and manage your movie production project:

http://www.reelclever.com/

They also have a facebook page with nearly 1,500 fans. Nice job Reel Clever on ...</description>
		<link>http://www.webofimpact.com/power-of-the-niche-are-you-a-film-maker-check-out-clever-reel-for-web-20-app-about-movie-making/</link>
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		<title>Information Architecture - copy the organizational structure or follow the user experience, not that easy</title>
		<description>I was intruiged by a recent post by Jeremiah at the Web-Strategist.com about how the search box in a browser is circumventing the address field. I read this after sitting with a client today and discussing their mamoth 3.2 million page website. Third client actually, the first one had 100,000 ...</description>
		<link>http://www.webofimpact.com/information-architecture-copy-the-organizational-structure-or-follow-the-user-experience-not-that-easy/</link>
			</item>
	<item>
		<title>The web&#8217;s first 5000 days</title>
		<description>Here's a great quote that came to me from a GLG newsletter:
In less than 5,000 days, the Web has gone from the linking of a few computers in a lab to satellite images of the earth at our fingertips. Today, the Web has 100 billion clicks and 55 trillion links ...</description>
		<link>http://www.webofimpact.com/the-web-in-the-first-5000-days/</link>
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		<title>Intranet solutions using Web 2.0 technology</title>
		<description>Intranets, which  are basically employee-only websites, can be a key utility in how today’s knowledge workers operate. Not very many companies use Intranets well. Some have integrated basic features and applications such as boardroom booking and connecting to HR tools (vacation requests, benefits, etc), fewer have forums and surveys ...</description>
		<link>http://www.webofimpact.com/intranet-solutions-using-web-20-technology/</link>
			</item>
	<item>
		<title>MyMadMonkey.com my environmental play for guilt-free living</title>
		<description>My brother, a friend and I started a bamboo t-shirt company recently as a hobby. The premise is simple - each t-shirt comes with "a month of guilt free (carbon-free!) living" in the form of carbon off-sets (Carbon Karma!) financed through the profits of the t-shirt. The site is still ...</description>
		<link>http://www.webofimpact.com/mymadmonkeycom-my-environmental-play-for-guilt-free-living/</link>
			</item>
	<item>
		<title>Desperate Housewives essentially functioned as a kind of cognitive heat sink, dissipating thinking that might otherwise have built up and caused society to overheat</title>
		<description>This was a talk given by Clay Shirky at the Web 2.0 Expo in San Francisco (April 2008). I was in the audience, it was brilliant. Basically it describes how gin lubricated humanity's transition from 7-day a week work-survival mode into the 5-day week industrial revolution. Now that people had ...</description>
		<link>http://www.webofimpact.com/desperate-housewives-essentially-functioned-as-a-kind-of-cognitive-heat-sink-dissipating-thinking-that-might-otherwise-have-built-up-and-caused-society-to-overheat/</link>
			</item>
	<item>
		<title>How to use the success secrets of the Web 2.0 economy for your organization</title>
		<description>Here is my third proposal that went in to speak at the Web 2.0 NY conference taking place in Sept-08.

What do you think? Which of the last three do you think will draw the most interest? (see the last two posts for the other proposals)

———————————————————————————————————

What do a 19th century Italian ...</description>
		<link>http://www.webofimpact.com/how-to-use-the-success-secrets-of-the-web-20-economy-for-your-organization/</link>
			</item>
	<item>
		<title>Do you want a powerful, scalable, market driven, lost-cost, enterprise class website?</title>
		<description>Here is my second proposal that went in to speak at the Web 2.0 NY conference taking place in Sept-08.

---------------------------------------------------------------------------------------------------------
Total Mash-Up Web Design and Development
There is no point in starting from scratch anymore. This talk will show you how to create a web architecture for your organization that takes advantage ...</description>
		<link>http://www.webofimpact.com/do-you-want-a-powerful-scalable-market-driven-lost-cost-enterprise-class-website/</link>
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