Category Archives: Internet Marketing

Writing for the Web, Social Media Marketing, and more new courses!

An update to the goings on with our organization is in order as some clients have heard we are setting up a separate business to manage our training courses, workshops, and seminars. The website will be launching within the next … Continue reading

Posted in Advertising, Business Strategy, Internet Marketing, Social Media, Web Strategy | Leave a comment

My first radio interview on social media in business and government

I had a super-short notice radio interview on social media today – the audio is below. Ironic the second oldest broadcast format talking about the latest in broadcast tech.. [wpaudio url="http://www.webofimpact.com/media/BBBinterviewSmall.mp3" text="Radio intervew on social media" dl="0"] Bruce

Posted in Internet Marketing, Small Business, Social Media | Leave a comment

On the side of knowledge or ignorance… web advertising

A video by David Ogilvy converging the worlds of direct marketing and advertising = the world of internet advertising. Which side of the “chasm” are you on?

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Kellogs 0, Michael Phelps 1; social media and PR 2.0 take out a big brand

Michael Phelps gets caught smoking pot, the judge doesn’t press the case and drops it. The only sponsor who dropped Phelps was Kellogs. Good PR move? Maybe in a 1.0 world. No less than 11 websites were setup instantly supporting … Continue reading

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Dominate Google search results and become THE authority for your subject online – Web 2.0 marketing tactics for brave souls only

Here is my first proposal that went in to speak at the Web 2.0 NY conference taking place in Sept-08. ——————————————————————————————– People are Googling your organization and keywords related to what you do. Are they finding you? Once they find … Continue reading

Posted in Internet Marketing, PR 2.0, Social Media | 1 Comment